The sudden craze for "Interstellar" in India feels anything but organic. It is not about Nolan’s storytelling or love for cinema. It is about social media trends dictating what people should watch. Everyone wants to experience it in IMAX, even those who never cared for cinema before. The hype is not about appreciation but about being part of something and feeling superior.
What is worse is how little people understand what they are watching. "Interstellar" was shot with IMAX 70mm film camera, but most IMAX theaters in India use digital projectors that crop the actual aspect ratio. So the very people bragging about the "ultimate experience" are not even watching the film as it was meant to be seen. It is just blind participation in a trend.
This is not just about "Interstellar". Every so called “must watch” experience is engineered through social media. People are not forming opinions instead they are just consuming whatever is labeled as elite. There is no curiosity, no understanding, just a rush to be part of the trend. That is why some even go as far as saying anyone who has not watched "Interstellar" is not a real movie fan, when their own Nolan exposure is limited to "Interstellar" and "The Dark Knight".
The worst part? This cycle will repeat. Another movie will get re-released, another wave of fake hype will rise, and people will once again claim to be die hard fans overnight. It is not cinema culture. It is just another fake internet trend.
Ask yourself before booking "Interstellar" tickets, are you watching for the film or the hype?
No comments:
Post a Comment